Machine Learning
We separate price from value. Advertising generates enormous amounts of data. Using our unique machine learning techniques, we explore this data and build superior models to benefit from it.
Our Story
The background of our team spans more than a decade of experience in adtech, programmatic advertising and data science. Having worked for some of the worlds best performing advertisers we have developed technology, platforms and tools over the years to deliver thousands of advertising campaigns globally.
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LowRoller.ai came into the world based on the idea that all this data, machine learning modelling and technology could be used for a purpose which is very important for advertisers: To control and reduce costs.
We understand that given the size of advertising investments and the fact that many ad impressions are very equal in value but sold at vastly different prices, being able to buy efficiently is of great importance.​
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Separating price from value. We know that two ad impressions of more or less the same value can be sold for two completely different prices in the market, based on a number of more or less randomly occurring factors.
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Guarding our customers ad investments in this dynamic and highly complex market is our mission.
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